Skills

Rating

low                     medium                          high

Sales

Pricing

1

2

3

4

5

Buying

1

2

3

4

5

Sales planning

1

2

3

4

5

Negotiating

1

2

3

4

5

Direct selling to buyers

1

2

3

4

5

Customer service follow-up

1

2

3

4

5

Managing other sales reps

1

2

3

4

5

Tracking competitors

1

1

3

4

5

Marketing

Advertising/promotion/public relations

1

2

3

4

5

Annual marketing plans

1

2

3

4

5

Media planning and buying

1

2

3

4

5

Advertising copy writing

1

2

3

4>

5

Marketing strategies

1

2

3

4

5

Distribution channel planning

1

2

3

4

5

Pricing

1

2

3

4

5

Packaging

1

2

3

4

5

Financial planning

Cash flow planning

1

2

3

4

5

Monthly financial

1

2

3

4

5

Bank relationships

1

2

3

4

5

Management of credit lines

1

2

3

4

5

Accounting

Bookkeeping

1

2

3

4

5

Billing, payables, receivables

1

2

3

4

5

Monthly profit and loss statements/balance sheets

1

2

3

4

5

Quarterly/annual tax preparation

1

2

3

4

5

Administrative

Scheduling

1

2

3

4

5

Payroll handling

1

2

3

4

5

Benefits administration

1

2

3

4

5

Personnel management

Hiring employees

1

2

3

4

5

Firing employees

1

2

3

4

5

Motivating employees

1

2

3

4

5

General management skills

1

2

3

4

5

Personal business skills

Oral presentation skills

1

2

3

4

5

Written communication skills

1

2

3

4

5

Computer skills

1

2

3

4

5

Word processing skills

1

2

3

4

5

Fax, email experience

1

2

3

4

5

Organizational skills

1

2

3

4

5

Intangibles

Ability to work long and hard

1

2

3

4

5

Ability to manage risk and stress

1

2

3

4

5

Family support

1

2

3

4

5

Ability to deal with failure

1

2

3

4

5

Ability to work alone

1

2

3

4

5

Ability to work with and manage others

1

2

3

4

5

Total